Yachting & Italian design / Independent concept
Still in motion.
STRATEGY
DESIGN & EXPERIENCE
Our creative point of view: the attraction of a yacht connects an object with a way of spending time. We brought design, movement and the horizon into the same experience of projection.
Still in motion follows the relationship between a precise form and the water around it. The horizon creates desire; the craft gives it substance.
The opening connects silhouette, wake and light. The visitor enters an atmosphere shaped by movement across water.
RIVA
The range reveals distinct proportions and attitudes. Each yacht is presented as a particular relationship with life on the water.
The mobile sequence moves between wide impressions and intimate details. The sense of openness remains present within the portrait format.
The product view brings surfaces, spaces and proportions closer. Details connect the imagined journey with the object that makes it possible.